What is Search Engine Optimisation?

Put simply, Search Engine Optimisation (SEO) is the process of improving your website to increase your visibility in search engine results pages and provide a positive user experience.

However, any SEO agency will tell you that Search Engine Optimisation is slightly more complicated than this description makes it sound.

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Meet Gareth.

Our Local Digital Marketer/Educator
& Concise Digital Director.

My name is Gareth Lane, and I’m the founder and one of the directors of Concise Digital – Australia’s most trusted digital marketing agency. I live in Perth, Western Australia, and I enjoy wine, food, and the sun.

My passion is helping small Perth businesses achieve SEO success by showing you the mistakes I made, teaching you how I make sales and how to get SEO results through targeted SEO strategies, and ensuring you avoid the advice that did nothing for me.

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(08) 6446 6967 Email Me

Want Greater Exposure in Your Local Perth Market?

Our Perth SEO services are all about helping you reach your business goals. There are a number of different areas of SEO that need to be considered to gain more visibility in search engines. Working on technical SEO, on-page SEO, off-page SEO, and local SEO will help you outrank other Perth local businesses.

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  • Technical SEO

    Technical SEO is all about optimising your website’s search performance.

    We begin by identifying technical SEO flaws and areas for improvement on your website through an SEO audit.

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  • On-Page SEO

    On-page optimisation is the process of making improvements directly to different pages of your website to ensure that people visiting your website and Google (as well as other search engines) have a positive experience and find information/products/services that are relevant to what they’re looking for.

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  • Off-Page SEO (Link Building)

    The biggest component of Off-Page SEO would be backlinks. This is a proven SEO process where we make improvements ‘off’ your website by building links back to your website. Link-building signals to Google that your website is a trustworthy source and an authority on the subject.

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  • Local SEO

    If you are a Perth business that services or sells products to a specific geographical location, using Local SEO services is essential.

    Local SEO includes both Google Business Profile management as well as building citations in online directories and optimising your website for local queries.

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What is the First Step When Starting SEO?

Step 1
Free Consultation

We offer a free consultation to get you started on your SEO journey.

Our SEO team needs to form a clear understanding of your goals for both your business and website so that we can determine the best way to help you achieve them.

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Step 2
Fill in our SEO Brief

If you want to engage our SEO services following your free consultation, the next step is to come on board as one of our valued SEO clients and fill out a detailed SEO Brief.

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Step 3
SEO Audit

As the next step in our process, we offer a thorough and comprehensive SEO audit.

An audit is required on any existing website to identify site issues as well as opportunities for improvement that can help to improve your search visibility.

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Step 4
Keyword Research

Keyword research is the next step in the SEO process.

While it might sound a bit daunting, our SEO team are superstars when it comes to keyword research.

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Step 5
SEO Strategy

Once the audit report and keyword research are completed, we use these findings to begin creating an SEO strategy that can lead to a successful SEO campaign for your business.

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Recent SEO Results

20%

increase in revenue
year on year

107%

increase in organic
traffic year on year

The proof is in the pudding with this PrestaShop website owner. Over time, our team helped deliver 107% increase in organic search traffic year on year, and give the business +20% increase in revenue year on year.

See Full Case Study

439%

increase in revenue
year on year

953%

increase in organic
search traffic year on year

Over three months, the SEO team optimised the website to improve the search engine rankings for the business. Sales improved dramatically without paid advertising, jumping from $124,000 in the quarter October-December 2018 to $669,834 for the quarter January-March 2019.

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$8,039

in sales within
6 months

50%

Less Ad Spend

We were able to save this Shopify website owner over 50% on her Ad spend AND generate an additional $8,039 in sales. In her case, it was about finding the right traffic and not wasting money to attract the wrong visitors.

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Why Engage Our SEO Services?

When it comes to SEO, Perth, here’s our promise to you:

Concise Digital will be honest and realistic with what SEO results we can achieve for your budget.

We will provide you with independent expert recommendations and advice, proven SEO strategies, and personalised SEO goals.

We will do our best to increase your visibility in SERPs through using SEO best practices that make sense for your business.

 

We are Honest

We are Honest

We believe in a zero-fluff approach, which means we will always be straightforward and honest. SEO is not a once-off advertising task. It is important to understand that SEO is an ongoing process.

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We Deliver Valuable Results

We Deliver Valuable Results

If you are looking around for a new Perth SEO agency, you’ll probably come across language such as: “We will skyrocket your rankings” or “We’ll send your organic traffic soaring”.

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No Lock-in Contracts

No Lock-in Contracts

Concise Digital has no lock-in contracts or tricky ‘Terms and Conditions’ with any of our SEO services. While you have the option to move from us at any time, we’re proud to say that most of our clients stay with us for years.

Affordable SEO services

Affordable SEO services

Concerned about SEO cost? We offer one of the most affordable SEO Perth services.

Our pricing is simple and transparent, and we will always do our best to ensure that our SEO costs are within your budget.

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 We are Flexible

We are Flexible

While we may recommend a certain number of hours per month, it’s completely up to you how much you want to spend. Every business has different digital marketing and budgets, so if you prefer to do some tasks yourself and engage us for other SEO services, that’s completely fine.

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SEO & Development Under One Roof

SEO & Development Under One Roof

As an experienced web design and development agency, we make it easier for clients to improve the SEO on their websites. After an SEO audit is completed on your website, many of the recommendations made by our SEO consultants will likely require a developer to implement them.

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4.9/5

Based on 44 reviews
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What Our Clients Have to Say

Concise Digital has received 4.9 Star Rating From 44 Google reviews

4.9/5

Based on 44 reviews
Powered by Google

Let's Chat

Please leave your details below or give us a call on 1300 226 624

    Got a Question About Our Perth SEO Services?

    What Are the Benefits of SEO Compared to Other Types of Digital Marketing?

    Compared to paid advertising, the organic traffic and subsequent conversions that come from SEO are free. Unlike paid ads, there are no ads with SEO work, so the effort you put in to getting a page to rank well will stay as long as your page is continually optimised for Google’s and other search engines. This is different from paid advertising, where as soon as you turn off the ads, the leads and sales or bookings stop.

    What Is the Difference Between SEO & SEM?

    SEO is Search Engine Optimisation. SEM is Search Engine Marketing. SEO helps improve free organic rankings so your web pages appear in Google’s search results. This takes skill and time. SEM uses paid ads on search engines like Google Ads to get ads for your web pages to the top of Google’s search results. This takes skill and money, and Ad campaigns can usually be turned on very quickly.

    Do Perth Businesses Need SEO?

    While most businesses can benefit from SEO services, not all Perth businesses will need it. If you sell a product or service that people are actively searching for, then yes SEO can help you. However, if your product or service is quite new in the market, there may be low awareness and no one is searching for it.

    Why Is Google Referred to the Most Over Other Search Engines?

    More than 95% of all searches in search engines within Australia are done through Google, with Google holding 70% of the search market share. Given that Google is the biggest search engine (by far), it makes sense to prioritise it.

    How Much Do Our Local SEO Services Cost?

    Regardless of the SEO service, our rate stays the same. Our Perth SEO team will recommend a certain number of hours per month to spend on your SEO based on a variety of factors. However, it’s completely up to you how many hours you would like to dedicate per month.

    How Long Until I See Improvements?

    Google specifies 4 – 12 months to see results from SEO work. The timeframe depends on a range of factors, including your type of business, the size of your website and its current state, how much time you invest in it, and the competitiveness of your industry.

    Keyword research analysis is vital to find the keywords where you have a good likelihood of achieving SEO rankings that will generate more business for you.

    While some SEO quick wins are possible, building lasting domain authority, and creating additional value on your website can take time. Just like building a reputation for a physical store takes time, so does building your digital reputation.

    Say Hello

    Please contact us any time for help with your website, online store or digital marketing solutions. With 50+ team members across 6 time zones, we can usually respond quickly.

    If you are a client of Concise and have any hosting issues, our in-house technical infrastructure support team is available for clients 24/7.