Experts in WordPress Design & Development

Affordable WordPress Web Design for
Australian Businesses

WordPress is a powerful, robust and free open source Content Management System (CMS).

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According to W3Techs, over 43% of the world’s websites are built in WordPress CMS software. WordPress is free to download; highly scalable and flexible; and easy to use.

At Concise Digital, we design and develop a large variety of WordPress websites, from simple sites to eCommerce stores and also complex custom multi-site WordPress websites. We’ve been building WordPress websites for over 15 years and have earned the trust of hundreds of growing businesses across Perth and Australia.

WordPress is ‘Open Source’ CMS software, and is usually a smarter and more flexible business choice than proprietary ‘closed source’ CMS software.

With closed source software (also known as proprietary software), the public cannot access the source code to view or modify it. For open source software, the source code is publicly available to anyone who wants it, and programmers can read or change that code if they want.

The WordPress community is huge and thousands of web developers around the world know WordPress. If your website is built in WordPress, you are not locked in to stay with the web company that built your site. Any WordPress developer can look after your site, which is much better for your business than being locked in to a web company because they own the software running your website.

WordPress software is frequently updated to improve and extend it, as well as fix any bugs or security vulnerabilities. Because of this, problems can arise if a critical WordPress software security update is not quickly deployed to a WordPress website. WordPress software maintenance is important, and whilst software updates can be automated it is vital to fully test a WordPress website after any software update.

At Concise, we provide full design, development and hosting for WordPress websites. We aim to offer unmatched support for your WordPress website and will strive to solve any tough technical queries you throw at us.

Concise Digital builds lots of good websites in WordPress. In fact, this website is built in WordPress.

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THE PROOF IS IN THE PROJECTS.

Explore Our WordPress Web Design Showcase

To get an idea of what we can do for you, check out some of our
WordPress website projects.

Already Have WordPress Website &
Just Need Some Tweaks?

  • Want to upgrade your WordPress theme?
  • Plugin not working?
  • Images not displaying well on different devices?
  • Contact form not working?

Our WordPress experts are always available to help with any updates or fixes you need on your WordPress site. Even if we didn’t build your WordPress website originally, we can still help fix any issues.

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Why Work With Concise to Build Your
WordPress Website?

We Work With Most WordPress Themes

If you’re looking for an affordable and straightforward WordPress website, you may be able to use an off-the-shelf WordPress theme.

This can be a good low-cost way to quickly get a basic website or even a more advanced WordPress website solution, especially if your website does not require much additional customisation. It can be a fast process so we can normally get these WordPress websites with off-the-shelf themes finished very quickly.

A word of warning: While standard off-the-shelf themes may appear to offer most things or possibly everything you initially require, it can be time-consuming to customise an off-the-shelf theme if you want something different later on. Also, many themes are often bloated with features you may never use which can slow down the loading of your site.

That’s why most of the websites we build use our own custom WordPress themes that we have previously built or that we build specially for new unique websites.

Custom WordPress Theme Development

Trying to do something that’s never been done?

Whatever unique vision you have, our WordPress developers in Australia can make it happen.

In some cases, it can be difficult to find an off-the-shelf theme that provides the layout and functionality you desire. In this instance, our WordPress developers can build a custom WordPress website theme that is lightweight, fast, converts website visitors and ticks all your boxes.

This is the best option if you want something different and flexible. Custom WordPress themes take more time to build initially but are often more cost-effective than trying to modify a rigid off-the-shelf WordPress theme which offers little flexibility.

WordPress Integrations

At Concise Digital, we do lots of systems integration with WordPress. If you have a different system that needs to connect with your WordPress website, our web development integrations team can make the two systems talk nicely with each other.

For example for an accounting website design project, common accounting software like Xero or QuickBooks might need to be integrated. Or a legal firm website design project may require software like eCourts to be integrated.

If you have a Customer Relationship Management System (CRM), we can also integrate this with your website. Our extensive experience in WordPress web design integration work means we know how website software will integrate best with WordPress.

WordPress Plugin Advice

There are plenty of plugins you can install for your WordPress website to provide extra functionality that is not part of the core WordPress CMS.

This extra functionality can include contact forms, spam protection, speed enhancement and much more. But one look at the WordPress plugins store and you quickly get overwhelmed with choices. Many plugins offer the same or similar features which can make choosing between them difficult.

To save you time investigating and then making the wrong choice, we can advise you on the best plugins to meet your needs and install WordPress plugins on your behalf. For example, if you are planning on doing SEO work on the website we would recommend SEO plugins like the Yoast SEO plugin.

Unfortunately, along with great third party plugins like Yoast, there are far too many poor-quality plug-ins, and some from dodgy developers. Our professional advice can help you get the best and avoid the rubbish.

If you have too many plugins, you can overload your WordPress dashboard, slow down your site and even compromise its security. It’s important you only have those that are both good and essential. However, don’t jump in and start deactivating and installing plugins yourself as this can break functionality in your site or impact your rankings in search engines.

Managed WordPress Web Hosting

It’s essential to have fast and reliable web hosting for your WordPress site. Concise Digital provides premium WordPress hosting with 24/7 tech support.

We provide hosting packages to suit your website requirements, so you don’t end up paying more than you need to.

A big bonus of having your website design company build and host your website is that you avoid any possible fights between your hosting company and your WordPress developer and ensure any problems are fixed quickly. We can take responsibility and take action, rather than wait for others to fix their issues.

Ongoing WordPress Support & Maintenance

Our WordPress experts are always here to provide you with support when you need it.

We’ve been building, updating, migrating and maintaining WordPress websites for decades. The WordPress software is updated regularly and changes often. As the world’s most commonly used website content management system, it is important to keep the website updated and security patched a few times per year.

You can trust us to keep yours up to date and working perfectly or we can advise you on how to best do this yourself. Customised themes or WordPress sites with more plugins generally require more time to keep updated.

We make it easy for our clients to request any fixes or changes via our client access portal. You can access this 24/7 on any device, and get updates on your website requests.

Our Tried & Tested Process for
Building Your New Website

Firstly, we take the time to understand your business, customers, competitors, needs, and goals.

You can expect a lot of questions because it’s essential we get a deep understanding of your current and future requirements so we can help you determine if WordPress is the best option for you.

As an example, if you are looking to sell online with an ecommerce-enabled store, then WordPress with WooCommerce could be a good option for you or you may be better suited with an alternative such as Shopify; PrestaShop or perhaps a custom-built Laravel solution built to meet your unique requirements.

It’s also important to know if you need your new website to integrate with any other business software, systems or online platforms. When you connect online systems it usually reduces costs, saves time and makes a business far more productive. (At Concise, we don’t just build good websites. We’re integration experts too.)

This initial consultation can be done over the phone, on a video call or over coffee, if you prefer. We are very flexible with our working hours and will always try to fit in with you for suitable meeting times.

If possible, we will try to give you some ballpark pricing estimates so you can quickly choose if you want to continue discussions with us.

After we scope the project, we will come back to you with a detailed brief confirming exactly what you want, including pages, colours, photos, and features with estimates on how long each section will take.

We provide you with cost estimates upfront, so you know how much your WordPress website will cost with no surprises later. We then go through this together and we can adjust the website requirements, work tasks and time estimates to suit your budget.

We recommend implementing strong SEO fundamentals early in development. If you decide to do SEO work on your website in the future, having these foundations already built will save you money down the line.

These foundations will be created by our team of SEO specialists and will add additional cost to your new WordPress site.

At some point after the initial discussions, you need to formally engage us. You do this by completing our online Client Engagement form.

Of course, you will only engage us if you are confident we can deliver what you want on time, within your budget and to the level of quality you want.

It’s about trust, and you need to trust us. As the old saying goes, ‘it take two to tango’, and we need to trust you too.

From our perspective, we are choosy when we take on new clients. We want to work with like-minded people who have good businesses, realistic expectations and are likely to become happy, long-term clients. Gareth Lane calls it the ‘beer test’.

Most service-based businesses can benefit from search engine optimisation. This is an important area where WordPress really shines. WordPress is very SEO friendly from the extensive metadata and flexible URL structures it allows to the clever ways that pages ad posts can be categorised.

If you would like your WordPress website to incorporate search engine optimization best practices, we start by conducting keyword research to help inform the URLs, sitemap and navigation, new page suggestions and mapping vital on-page SEO best practices.

If you’re moving from an old website to a new one, we will create all the required redirects to ensure that any backlinks and bookmarks going to pages on the old site will still work and will automatically redirect website visitors to the correct page on your new website.

It can take years to build up good visibility and prominence for your web pages within search engines. If your website ranks high in search engines for important keywords, we employ techniques to maintain your rankings. This involves carefully planning URL structure changes, navigation changes, content changes and any metadata changes to maintain your high rankings.

Before starting design mockups, you will need to provide your branding guidelines and all essential design assets, like logos, photos and videos you want us to incorporate. Once we have this, we provide you with design mockups of the mobile and desktop home page.

You review those designs, provide your feedback and tell us any suggestions or alterations that are needed. Once the home page designs are approved, we move on to create the designs for standard internal pages and any pages that need specific designs for special functionality or user interactivity.

Once the designs are approved, we move on to the development phase. All our code is as lightweight as possible and aligned with best user experience practices.

Your WordPress site is built in a staging environment which you can access throughout the project. Once everything is exactly how you want it, we will provide training on how to use all its features in your WordPress dashboard.

The next piece of the puzzle is to add your content.

If you are creating the content for your site, this will need to be provided to us before your website can launch. Alternatively, you may want our SEO and content team to create content for your pages. In this case, we will work with you to populate your pages.

Having your content written using the best on-page SEO techniques is powerful. Correctly optimised and professionally written web content will allow you to rank better for important keywords in search engines and convert more leads.

After development is complete and the site content is added, we will go through and test each page on desktop and mobile and make adjustments. We will also check that all functionality is working correctly and troubleshoot any issues.

The next stage is to set up your website hosting and ensure it is working perfectly ready to go ‘live’.

At Concise Digital, we have our own high-level business-grade hosting servers as part of AWS, and we have our own Hosting Support Team available 24/7 coverage to provide ongoing technical support to all of our hosting clients. (This is important, as very few web design agencies are big enough to have their own hosting support technical team.)

Before and after your website goes live, we will implement relevant tasks from our SEO migration checklist to reduce the chance of any drops in your rankings and organic web traffic.

This involves tasks like implementing redirects, copying across your previous metadata, updating internal links with new URLs and much more.

This is when we make your new website live to the world. As part of this process, we immediately test the site to ensure all elements function properly across all devices.

We provide comprehensive training to make sure you understand how to use the backend of your WordPress website. Remember if you ever have any issues, our support team are available 24/7.

Your website project does not stop with the launch of the site. Really, the launch is just the start of the next stage for your business.

We stay in touch with you and help you through any teething issues you may have.

A couple of weeks after your website has gone live is usually a good time for us to talk with you and to go through your initial reports in Google Analytics. We can also provide suggestions on digital marketing strategies you could implement to grow your online presence, attract traffic to your website and gain potential clients.

What Businesses
Is WordPress Most Suited to?

WordPress is best suited to service-based businesses that want an affordable and flexible website that can scale with their business. It’s also designed for content creation and management, making it perfect for bloggers. In fact, this website, the Concise Digital website, is a WordPress site.

WordPress can also be used for ecommerce websites that are online stores selling physical or digital products online. WooCommerce is a very popular ecommerce plugin that integrates nicely with WordPress, so adding ‘sales’ capability is relatively easy.

WordPress May Be The Best Software
Choice For Your Website If…

You’re a Service-Based Industry

WordPress evolved from a blogging platform to one of the best content management systems in the world.

This makes WordPress the ideal choice if you plan on adding lots of content to your website whether that be a portfolio of your work, team profiles, services pages or blogs.

WordPress is a common choice for business websites, non-profits and organisations.

If you plan on selling products through your website, you can still use WordPress, you just need to install the WooCommerce plugin to add the online store functionality. However, if eCommerce is your sole goal, then we would typically also explore other platforms like Shopify or PrestaShop to find the best platform to suit your current and future business requirements.

You Want to Easily Update Your Own Content and Images

Many businesses will need a website that they can update quickly and easily.

The WordPress admin dashboard is relatively easy to navigate. Things that are easy to do as a beginner are creating pages and posts in the WordPress blog, adding images or videos, and adding navigation menus.

When it comes to visual editing of your landing pages, if you are quite tech-savvy you can opt for website builders like Elementor or Gutenberg which allow you to design and edit your own pages.

The downside of some website builder tools is they can contain unnecessary code which slows down your website. Fast websites are essential for a positive user experience and search engine performance.

You will need a WordPress developer if you have high technical requirements like customising themes and integrations with third-party applications or other software. Like any tool, the true potential of WordPress is maximised when used by professionals.

You Don’t Want to Pay Licence, Subscription or Ongoing Fees

One of the main reasons WordPress is so popular is that the software is free to download and use.

Unlike an eCommerce platform such as Shopify, WordPress has no licence fees, subscription costs or other ongoing fees.

The WordPress software itself is free, but you will need to pay for a domain name and web hosting. You can choose from free themes and plugins or opt for premium paid versions.

Is WordPress Right For You?

At Concise, we are platform-agnostic, so we will always be honest about what software is best for your unique requirements. Our web designers and web developers have extensive experience with a range of website software which means we can quickly determine which is best for you.

Even if you come to us wanting to build a website with WordPress, we will check that it meets your needs, and if it doesn’t, we will suggest an alternative. At the end of the day, we want to build you a website that solves your problems.

Find Out If WordPress Is Right For You

Market Your WordPress Website

We’re more than a WordPress web design agency, we are a full-service digital marketing agency. This means we offer many different services beyond designing and developing your WordPress website all under one roof.

A high performing kickass WordPress website is a great start to building your online presence, but you will need to do digital marketing to get in front of potential customers and grow your customer base.

SEO

Ranking well in search is not by chance, it’s by method. Our search specialists know exactly how to optimise your WordPress website to rank for keywords important to your business.

Google Ads

Our Google Ads Management delivers a significant return on ad spend with Google Ads campaigns that reach segmented and specific audiences, ready to book your services or buy your products.

Email Marketing

Concise Digital helps businesses develop email marketing solutions that help you reach out to new customers, improve customer engagement, and build customer loyalty and retention.

Social Media

At Concise, our services include in-house social media management. We can integrate your social media channels with your site as well as create effective social media marketing campaigns to grow your customers.

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What Software or Services Do You Need Assistance With?

Have a Question About WordPress?

WordPress is an open-source content management system, whereas WooCommerce is an open-source third-party plugin that adds eCommerce functionality to a WordPress website. WooCommerce will allow you to create an online store, with all the usual eCommerce features, including product catalogues, shipping integration and online payments.

Yes, it is possible to build your own WordPress website if you have the suitable technical skills in websites. Some page builder plugins like Elementor allow you to design your pages in a drag and drop style without having to use code.

The downside of these builders is that they don’t always adjust well to all devices and they may contain a lot of unnecessary code which can slow down your website.

The first step before installing WordPress is to purchase your web hosting and domain name.

Our web host team can help with these two steps.

Once you have installed WordPress, you can create a website by choosing a theme, either a free theme or a premium theme.

WordPress is an open-source system. The software is viewable by anyone, which means some people may find and exploit vulnerabilities in the code, and then cause a security breach. Fortunately, these breaches are usually found quickly and security updates, known as ‘patches’, are quickly issued by WordPress.

If you have a WordPress site, it’s essential that your software, theme and plugins are kept up to date, as older versions can be more easily compromised. Unfortunately, it’s not as simple as clicking ‘update’, adding the patch and everything working fine. The site needs to be tested after updates are done, especially if your website contains custom code.

At Concise, we recommend web developers make any updates and ensure everything is functioning properly following updates. We also recommend changing your WordPress admin default login, as most people can guess a website and then hack the user name.

For all our WordPress web design projects, we change the admin default to provide extra security as well as install high performing security plugins.

There are several ways to back up your business website, via your hosting or plugins.
Our hosting offers backup solutions, with daily backups that will completely backup your entire website.