Experts in PrestaShop Development & Design

Affordable PrestaShop eCommerce Solutions for Australian Businesses.

We are the only certified PrestaShop development agency in Australia.

Start Your New Website

We have been building high performing PrestaShop sites for over 15 years, and we look after more PrestaShop websites in Australia than any other agency. With our skills, knowledge and experience, nothing is too complicated for us to build or fix.

Whether you need a PrestaShop website designed from scratch, need help with Afterpay integration, or AWS hosting (or anything else PrestaShop), we can help! Our expert PrestaShop developers are fast, responsive and get the job done right the first time.

Let Concise Digital help you with your PrestaShop online store. We will strive to quickly understand your business, be respectful of your ideas, and provide concise, actionable advice without the fluff. We can help you with design, development and the best technical support, all at ‘great value’ pricing.

Start Your New Website

THE PROOF IS IN THE PROJECTS.

Discover Our PrestaShop Projects

Our level of experience and expertise in PrestaShop can be seen in the highly technical functionality these websites offer. The advanced customisation and clever functionality we can deliver is what separates us from other Australian web development agencies.

Websites are more than just aesthetics.

It’s important to see how they function & the experience they provide to customers. Rather than quickly scanning through our PrestaShop websites, let us show you what’s clever about them. We can talk you through which customisations could benefit your business and the time involved.

Already Have a PrestaShop Website &
Just Need Some Tweaks?

  • Need to add some extra functionality but afraid to install it yourself?
  • Need some help uploading products?
  • Looking to upgrade PrestaShop to the latest version?
  • Contact form not working?
  • Not sure how to access a particular area of the site?

Whether you need a one-off fix or simply just have some questions you want answered, we are always available to help out. We don’t need to have built your website to help solve its problems.

Get Some No-Obligation Help

Why Work With Concise to Build Your PrestaShop Store?

Due to the complexity of PrestaShop, you will need an experienced PrestaShop developer to build and maintain your website.

Concise Digital is the only certified PrestaShop development agency in Australia, and many of the Australian PrestaShop websites you see are managed by us.

Affordable PrestaShop Web Designers & Developers

At Concise, our pricing is simple and transparent.

We only charge you for the time it takes to complete your work. So if you set aside a $10k budget for a new PrestaShop store, we know we have slightly less than 100 hours to build it.

Efficient in PrestaShop

Over the years we have become very familiar with PrestaShop, so we can easily identify what theme and modules will allow you to achieve your business objectives.

There are always challenges when building an eCommerce store, but our experience means we are equipped to deal with them. Our team of PrestaShop web designers and developers go to great lengths to provide the seamless functionality you require.

PrestaShop Theme Design

Since PrestaShop themes can be expensive and are created by other developers, we usually recommend creating a theme from scratch when we plan and build a new PrestaShop website.

This is because we can customise the theme to fit your requirements exactly, rather than try to work within the bounds of another theme to get your unique web shop exactly how you envision it.

PrestaShop Integrations

We do lots of PrestaShop integration work. If you have a different system – such as an inventory system – that needs to link with your website, we can make the two systems talk nicely with each other.

Installing modules and integrating systems and software can potentially ‘break’ other areas of the website if done wrongly, so it’s essential that an experienced PrestaShop developer do this work for you.

We can usually troubleshoot and diagnose integration problems quickly, and then make things work properly.

For people who don’t know PrestaShop, this type of work can be tricky and time-consuming, but it’s what our highly trained PrestaShop experts do every day, so if you need integration work for your PrestaShop store, we can help you.

PrestaShop Module Advice & Custom Built Modules

There are plenty of additional modules you can integrate to provide extra functionality for PrestaShop.

To save you time investigating, we can advise you on the best modules to meet your needs and also advise on any limitations that come with it.

When there is no suitable module available in the PrestaShop addons marketplace to provide the functionality you need, we can build a custom module. We’ve built hundreds of custom modules. It’s part of what makes PrestaShop so flexible – and makes Concise Digital the best choice for your business.

PrestaShop Migration

We can migrate your current website to PrestaShop regardless of the platform. Whether that be Shopify, because you want to stop paying a percentage of each sale or Drupal because the software is outdated, we can do it.

Perhaps you need to update from early PrestaShop 1.6 to PrestaShop’s newest version, 1.7. We do a lot of this type of work, and we can usually migrate your website seamlessly without interruption to your business or any loss of data.

PrestaShop Hosting

Concise Digital provides premium Australian-based website hosting to cover the website hosting needs of your PrestaShop website.

On top of a fast and efficient website, you will have our technical support team available 24/7 to help with any issues.

PrestaShop Support & Maintenance

What’s the use of having the best PrestaShop website if the website is down or customers cannot use the cart?

Problems arise with all websites, which is why we have a 24/7 hosting and support team to get your site working correctly quickly.

You can call us at any time on 1300 226 624 or log an issue in our Customer Access Portal.

Our Tried & Tested Process for Building
Your New Website

Firstly, we take the time to understand your business and requirements.

You can expect a lot of questions, because it’s essential we understand your situation so we can recommend the best solution for you.

It’s important to know if you need your new PrestaShop website to integrate with any other business software, systems or online platforms.

When you connect different online systems, you usually reduce costs, save time and make your business far more productive.

At Concise, we don’t just build good PrestaShop websites. We understand online business, and we have highly experienced Systems Integration experts in our team too.

This initial consultation can be done over the phone, on a video call or over coffee if you prefer. We are flexible and will try to fit in with you for suitable meeting times.

If possible, we will try to give you ballpark pricing estimates so you can quickly choose if you want to continue discussions with us.

If you already have a detailed brief that explains exactly how you want the website to be built, then we can prepare relatively accurate estimates of the likely time and costs to design and build your new PrestaShop store.

If you don’t have all the details planned, then we provide our best estimates of how long each stage of the project will take to complete.

We send you a concise email with estimated time, pricing and other relevant information.

If being easily found in Google will be important to your business success, then we recommend incorporating SEO best practices into your new store. We can provide you with an estimate of the extra time this may take in addition to the core website build.

At some point after the initial discussions, you need to formally engage us. You do this by completing our online Client Engagement form.

Of course, you will only engage us if you are confident we can deliver what you want on time, within your budget and to the level of quality you want.

It’s about trust, and you need to trust us. We work hard to earn and keep your trust.

As the old saying goes, ‘it take two to tango’, and we need to trust you too. We are choosy when we take on new clients. We want to work with like-minded people who have good businesses, realistic expectations and are likely to become happy, long-term clients. One of our directors, Gareth Lane calls it the ‘beer test’.

A successful online store usually starts with good planning.

Some new clients come to us with very detailed plans and engage us to build their new website to their exact specifications.

Other clients want our help to plan their new website. We have many years experience building hundreds of different online stores.

It makes sense to pick our brains so you do what works and avoid making costly mistakes or falling into traps. We do this as part of our consultancy services to you.

You may just want a few phone calls to go through your questions or it be a series of meetings or planning workshops.

Technical planning areas include your store design; product and catalogue layout; website navigation and information architecture; your desired website functionality and the best additional PrestaShop modules you will need; third party integrations; or your hosting and other infrastructure requirements.

A big planning challenge for most new stores is how to prepare the content for the website and product catalogue. This also includes product data and metadata.

Good marketing plans are also vital. Some web store owners wait until their new site is launched before they think about marketing. It makes better sense to plan ahead so you include the right digital marketing options into your website as it is being built.

If an SEO friendly site is identified as a requirement, we will perform keyword research to help form the sitemap, features, layouts and URLs.

If you are moving from an old website, we will also map out the redirects from the old to the new URLs.

We will create a wireframe and design mockup for your homepage first, for both mobile and desktop. Once you have reviewed those designs and provided feedback, we will move on to creating the designs for the internal pages and specific functionality pages.

Once all designs are signed off by you, we move onto developing your website. We will walk you through the backend and show you how everything works.

The content for your website needs to be added to create your web pages, your product catalogue and all other sections to make up your online store.

For your PrestaShop website, your product catalogue content includes your product descriptions, product images, product dimensions, pricing, shipping costs and plenty more. We can help you think through what you need, and we have templates and checklists to help you.

You can supply and add all of the content, or we can create and add your content for you. We’re happy either way, and we can do as much work or as little work on this as you wish.

Your content needs to be written to engage and inform your customers, but it also needs to help you get found in search engines like Google. To do this, your content needs to be optimised using on-page SEO techniques such as keyword inclusion in the headings and body text, the inclusion of lists, internal and external linking and adding metadata.

If you are creating the content for your site, then you will need to provide the content in a timely and organised manner so that the website project can be delivered and launched on time for you.

After development is complete and the content is added, we will go through and test each page on desktop and mobile and make adjustments. We will also check that all functionality is working correctly and troubleshoot any issues.

Next is setting up your web hosting and ensuring that is working perfectly ready to go ‘live’.

If we are migrating your website from another platform, we will implement an SEO migration checklist to reduce the chance of drops in your rankings and organic traffic. This involves tasks like implementing redirects, copying across your previous metadata, updating internal links with new URLs and much more.

We will make your website live and immediately do testing to ensure everything is working properly across all devices.

Your website project does not stop with the launch of the site. Really, the launch is just the start of the next stage for your online business.

We stay in touch with you and help you through any teething issues you may have. One important area is to help you understand what is happening in your store. This is where your ‘analytics’ provides you with vital intelligence.

A couple of weeks after your website has gone live is usually a good time for us to talk with you to go through your initial results in Google Analytics.

If you don’t already have your digital marketing plan in place, then we can provide suggestions on marketing strategies you can implement to help bring more customers to your website and grow your online store.

What Businesses Is
PrestaShop Most Suited to?

PrestaShop can be used for almost any website, but it is better suited for larger online stores that need a reliable and scalable high-performance eCommerce solution. If you want some quick answers, we’ve summarised the pros & cons below.

PrestaShop may be the ideal system
for your online shop if..

Businesses Who Estimate Turnover >$50k/month

From a cost perspective, if you estimate your online earnings to be $50k and over per month, then PrestaShop could be an ideal eCommerce solution for you.

Why? Because PrestaShop takes no fees on your transactions nor any subscription costs. So if you plan on selling high volumes, PrestaShop probably makes more sense than an alternative like Shopify.

PrestaShop is Open Source software, so the core system is ‘free’, however, you may need to buy or build additional modules to provide specific functionality. Just like plugins on WordPress, extra modules provide additional functionality and come at a cost.

The PrestaShop ‘backend’ requires good technical coding skills. If you do not have the technical know-how, you will need to pay a PrestaShop development team to build your website and fix any future issues.

But if you are a big store making lots of sales, then the development costs and module costs are a small price to pay to avoid significant ongoing transaction costs that you would have with Shopify. So if you have a big shop and are comfortable using a PrestaShop development company to help bring your vision to life, then it’s a no brainer.

Businesses Who Get Lots Of Online Traffic

Even though there are no transaction or subscription fees, you will need to have your PrestaShop hosted on a good and powerful web server, capable of handling your customer traffic.

Concise Digital provides different levels of PrestaShop business website hosting.

Businesses That Require Complex Functionality & Integrations

PrestaShop is also ideally suited to businesses that require an online store with complex functionality and integrations.

Since PrestaShop is an open-source software, its customisation options are boundless. PrestaShop is robust ‘enterprise-grade software and is built to scale up quickly and perform reliably, even under high loads of traffic and customer pressure.

At Concise, we are platform-agnostic, so we will always be honest about what platform is best for your unique requirements. Even if you come to us with PrestaShop as your choice, we will check that it meets your needs, and if it doesn’t, we will suggest an alternative. At the end of the day, we want to build you a website that solves your problems.

At Concise, we are platform-agnostic, so we will always be honest about what platform is best for your unique requirements. Even if you come to us with PrestaShop as your choice, we will check that it meets your needs, and if it doesn’t, we will suggest an alternative. At the end of the day, we want to build you a website that solves your problems.

Find Out If Shopify is Right For You

Market Your Shopify Store

We are a full-service digital marketing agency, which means we offer many different services beyond designing and developing your PrestaShop store.

Sadly, just because you have a website does not mean that anyone will come to visit it. The saying “Build it and they will come” does not apply to websites. Unfortunately, no matter how awesome your website is, you will need to let people know it exists.

There are plenty of interesting ways you can tell your existing customers about your new site, and we can help you plan how and when to launch your site to your existing customers.

For most business, attracting new customers is also very important. It will usually take good marketing to get new customers to visit your PrestaShop store.

We offer a free consultation to discuss your online marketing and review your Google Analytics data. We will then make suggestions on what channels and strategies might work best for you.

Every business is unique, with its own set of marketing challenges. We will never sell you things you don’t need. We have worked hard to build strong, lasting relationships with all our clients, and that means consistently providing practical digital marketing solutions. We help you focus on what will work best to suit your needs, your timeframes and your budget.

SEO

Search Engine Optimisation (SEO) is always important. We offer a range of SEO services that can help to improve your visibility in search engines and get you found by more customers.

Google Ads

At Concise, our Google Ads experts can help you to create effective advertising campaigns to promote your website and drive sales.

Email Marketing

Concise Digital helps businesses, large and small, develop email marketing solutions that help you reach out to new and existing customers to increase sales, improve customer engagement, build customer loyalty and retention.

Social Media

At Concise, our services include in-house social media management. PrestaShop allows for the integration of many different social platforms.

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What Software or Services Do You Need Assistance With?

Have a Question About PrestaShop?

PrestaShop is Open Source to start. Where PrestaShop makes its money is on the themes and modules, which range from a few dollars to hundreds of dollars.

You will likely need to hire a PrestaShop designer and development team to build and maintain your website due to its complexity. So remember to factor in the external cost when considering which platform to go with.

PrestaShop is not suited to small to medium eCommerce stores that earn under $10k in sales per month. The website development costs can be extensive, and some of the modules that provide extra functionality can be relatively expensive.

For smaller sites, we’d usually recommend an easier-to-use software like Shopify or Woocommerce. Smaller stores aren’t likely to need as complex functionality and integrations. This means less time to build – and so the setup costs are less. You need to get a good return on investment (ROI), and there is no point in spending money unnecessarily. If a simpler website system is fit for your purpose and will cost you less, then that is usually a smarter decision.

Since PrestaShop is an open-source software, it means lots of developers can build custom modules. As these are all created independently, some modules may not be compatible with each other. This may lead to bugs on your website that are difficult to diagnose and fix.

At Concise, our PrestaShop experts know what modules are compatible and which aren’t. So you’ll save time and money on testing and get the right mix of modules installed right the first time.

Yes, a lot of businesses that already use PrestaShop come to us for support or advanced technical help, and it does not matter where the business is located. Most of our clients are in Australia, but you can be located anywhere really.

The team of PrestaShop experts at Concise Digital are not just Perth web designers or Geelong web designers. We have an excellent track record of helping PrestaShop business clients wherever they are located across Australia.

Concise Digital is a long-standing PrestaShop partner, and as far as we know, Concise is the only digital agency in Australia that is technically certified for PrestaShop.

What Our Clients Have to Say

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